Thesis Lists

In the Honours Thesis, students develop their own research questions, conduct independent fieldwork and analyse their data under close guidance from their supervisors.

The full text of these Thesis can be accessed at CNM General Office. For further information, you can email Ms Retna at This email address is being protected from spambots. You need JavaScript enabled to view it. if you have any enquiries.


AY 2015/2016


Fion Leong Jia Le 

Sinsehs Study: A Quantitative study on communicative differences between traditional Chinese medicine practitioners and clinical medicine practitioners in Singapore 

Dexter Tay Hai Hong 

Health message frames and the Nocebo effect. 

Hong Ling Hui 

Policing Love: The use of Mobile tracking applications in romantic relationships 

Charmaine Chan Han Wen 

Tablet use of preschoolers: A study of parental perceptions and mediation strategies 

Wee Yan Ran 

Enacting participation in a participative culture: Applying models of science communication to user-generated content on Youtube 

Leong Si Min Celine 

Presenting to you my favorite side: Selfies as a construction of the online visual self 

Teh Tien Li 

The twitter echo chamber effect in the 2015 Singaporean General Election 

Zhao Chenyu 

Women leadership in Singapore 

Ng Hong Wen 

The role of perceived source personalness and cause involvement in online charitable crowdfunding 

Chen Xing Yu 

How collaborators maintain consistency during com 

Amanda Kee Hwee Leng 

Predicting relationship management in Public relations 

Jacquelyn Soh 

The feminists in postfeminist sitcoms: Analysing how sitcoms reconstruct postfeminist subjectivities 

Lee Sian Kang Philip 

Blog advertorials that sell: The impact of blogger credibility, advertising intent, and product involvement on the effectiveness of blog advertorials 

Ridwana Begum 

A Feminist standpoint analysis of women in the non-profit sector of India, and their use of New Media 

Tang Rei-En 

Nobody wants to follow a fake! The co-construction of authenticity of social media personalities 

Lim Yen Siu 

Swipe right for true love: The differences in perceptions between Singaporean users and non-users of tinder 

Zhai Rui 

The Singaporean way of couch surfing: An investigation on how Singaporean couch surfers assess hosts and craft profiles 

Cheryl Lim 

Health information behavior among young Singaporean women regarding HPV vaccination 

Tan Hui Xin Jessica 

Conversation starters: Examining threat and efficacy message elements in suicide prevention social media campaigns 

Toh Di Di Andy 

Grindr (Gay social dating application) in Singapore: A study of user’s gratification and Grindr’s features 

Chen Junni 

Communication histories in Singapore: The question of forms



Lim Lay Ting 

The value of stock opinions on twitter: A cross-sectional study of abnormal returns during earnings announcements of S & P 500 Firms 

Stephanie Phua Xinyi

An Empirical analysis of the determinants of young customers’ attitudes towards and acceptance of mobile marketing in Singapore 

AY 2014/2015

Trudy CHUA Hui Hui 

Social Media, Beauty and Adolescence Girls in Singapore


CHIN EN Yu Keefe
Singaporean Youths and LAN Gaming Centers: Friends, Fun and a place to hang out

Raphael GOH
Homeschooling in Singapore: An exploration study on technology use

KWOH Hwee Bun
Deconstructing the addiction narrative: Computer involvement and Health of Singaporean Undergraduates

LEE Miao Qian 

 Eco chambers on Facebook: An information exchange and interactivity based analysis of prosocial and trolling communities


LIM Guan Liang Ivan 

Extending the social-mediated crisis communication model: The effect of crisis history and prior reputation on public response to crisis


LIM Jing Ci Jill 

Exploring the dichotomy between biomedicine and TCM : A critical perspective


LOH Sze Ming 

Pedagogy and Technology: A study of ICT initiatives in Singapore education.


TAN Chun Wui 

Travelling authentically through Instagram: Social Media user-generated content as disruption of Hermeneutic circles in Tourism


 Dawn TAN Jia Jun 

 Saying sorry: the relationship between perceived truthfulness of apology statements, Facebook’s network ties and post crisis purchase intention


TAN Kai En
Bromance representation: Reading masculinities in contemporary western television

TAN Peng Sing
The practice of everyday music: Locating online piracy in digital music consumption

WEE Li Yan Jeanette 

Exploration of Korean Pop culture dissemination through the internet and its influence on identity formation among Singaporean Youths


WONG Hui Shan 

The third person effect on couples: Assessing the effects of social media on self and their significant other 

AY 2014/2015

CHIN EN Yu Keefe
Singaporean Youths and LAN Gaming Centers: Friends, Fun and a place to hang out

Raphael GOH
Homeschooling in Singapore: An exploration study on technology use

KWOH Hwee Bun
Deconstructing the addiction narrative: Computer involvement and Health of Singaporean Undergraduates

TAN Kai En
Bromance representation: Reading masculinities in contemporary western television

TAN Peng Sing
The practice of everyday music: Locating online piracy in digital music consumption

AY 2013/2014

Brendon Keefe AU
Finding out how to better protect the citizens of tomorrow: A culture-centered approach to HIV and University-age men in Singapore

CHONG Kai Yang
My Doctor, the Internet: Self diagnostics using the Internet among University Students in Singapore

Brandon DO Minh Thanh
The Effects of Multitasking with a Conversational Task on Product Attitudes in YouTube Advertisements

HE Yining
The Lizzie Bennet Diaries: Feminist Representation in New Media

Kenneth Kang
Relationship building strategies and outcome: An analysis of the use of face book by Singapore Political Parties and Politicians

KWOK Jia Xin
FOMO: Fear of Missing out on Social Media

LEE Shi Qi
Intersection between foreign media and young Singaporeans’ cultural identities

LIM Lee Ming
Entering Adulthood: A study of mobile communication between parents and their emerging adult children in Singapore

LIM Liu Xian
Understanding academic freedom in Singapore

NEO Yu Han
Beyond the Gutter Hypertextual Interactivity in Comics

Hanson NG Shui Jaet
The portrayal of cross-dressing actors on Singapore's mainstream Televsion

PHAM Thi Ngoc Bich
ICT Use of Migrant Vietnamese Students in Singapore to Connect with Left-behind Families and Friends

SIM Bao Jie, Louis
Preventive health behavior among baby boomers in Singapore: The role of family, peers and media

Valerie Vanessa TAN Lin Yin
The (dis)enabling of youths-at-risk in Singapore through Social Media and Technology: An Educators’ Perspective

TAN Pei Ling Jolene
Cyberactivism: Exploring the depths of new media within the LDBTQ community in Singapore

WONG Jia Yun
Greening the Gold: Framing the CSR-Luxury paradox on luxury brand websites

YIP Wai Yan
Social Comparison Effects on Singaporean Men's Body Image Ideals

AY 2012/2013

ANG Min Jia
The role of experience in sustained volunteerism among youths

HUYNH Quang Hung
Effects of healthy eating program on youths in Singapore

Rachel LEE Kar Yee
Hallyu Melayu: A closer look into K-Pop in Singapore

Joy NG Xue Qi
An experiment on music as a service (MASS) to fight digital peracy

Darren ONG Yan Shen
The poker broom: The online medium as resuscitator

Maria Daud ROWE
Negotiating and remembering “home”: The role of social media in migration

Shaikha Nurfarah bte SMHM
Living, breathing, perceiving Singapore: What the media has to do with it

TEO Jue-Ying Gwenth
Oh Xiaxue: Representation of women in Singapore

You-tube: Broadcast yourself to musical stardom: A qualitative study on your tube music scene

YOU Yingdan
Calendar scheduling at the workplace: Supporting co-ordination and continuous planning

ZHU Xueyin Melissa
Supergirls and femme fatales: The representation of strong female characters in the DC Universe

AY 2011/2012

Siti Suhailah B ABDUL WAHID
10 years trends in Republic Communications Journals: Themes and concepts

Sabrina Mercy ANTHONY
Facebook Election: Examining the impact of Facebook use on the political participation of youths during Singapore’s 2011 elections. CHEONG Kakit
America Hell Yeah: A critical analysis of pro Amewrican militainment in Call of Duty

CHIN Chainn Minn
An empirical study on female user’s engagement with fashion blogshop in Singapore CHUA Ai Ni
The impact of social and cultural factors on piracy

Aisyah HAMID
Mobile medication management system for elderly with polypharmacy

HOO Soo Yu Yvonne
Active Audiences: A study of Singapore’s Chinese TV drama

Nur Shereen KHAN
Democratizing social media for the youth: The government and media’s use of Social Media

KONG Pui San Joanna
Advertising on touch-screen mobile devices verses print media: Cognitive effects of tactile contact on brand loyalty

LER Ka Leng
Comparative study of science news coverage in Singapore English newspapers and major US newspapers

LIM Shi Mei
Fanvids in a social media environment and attitude formation

LIN Yongqing
A Gen Y_centric evaluation of Singapore’s National Education Programme (1983-2011)

LIU Xiaoxuan
A study of the relationship between consumers; expectations of MNC;s corporate social responsibility (CSR) and host cultures

NG Huay Min Sabrina
Online gambling in Singapore: A study on attitudes and motivations

NG Jin Wen
How does a social media platform encourage the crossing of private-public boundaries to easecollective action?

Juhairul Marzuk B NIZAMUDEEN

Revolution 2.0: A critical study on the role of social media during the Arab Spring of 2011

NUYEN Hoang Lien, Helen

Ethics of fast food advertising to children in Singapore

Muhammad Farkhan bin SALLEH
Interacting with familiar and unfamiliar strangers: Issues of trust on online food culltures

Lisa TAN Meiling
The impact of new media on contemporary Art in Singapore

TAN Zy Bridget
In a relationship with: A study of gender differences in displays of affection on facebook